VX Brief 3: reconnect with locations

Hey Vending Bosses,

Starting today, all of our newsletters will begin with VX Brief in the subject line. It’s your signal that helpful tips and strategies for growing your vending business are waiting inside. Be on the lookout—you won’t want to miss these!

Now, let’s talk about a common challenge in the vending business: being ghosted by a location.

First, here’s the truth: it’s rarely personal. Vending often gets pushed to the back burner when other urgent matters come up. It doesn’t mean they don’t want or need vending services—they’re just overwhelmed. That’s why patience and a clear follow-up strategy are key.

Here are a few conversational email snippets you can copy, tweak, and send:

📬 The Friendly Nudge

Keep it casual and light to re-open the conversation.

"Hi [Location Contact],
I hope things are going well! Just wanted to check in and see if you had any questions about vending services. I’m happy to help with anything you need—let me know!"

🤝 The Collaborative Approach

Make them feel like you’re on the same team.

"Hi [Location Contact],
I know things can get busy, so I wanted to follow up. If there’s anything I can do to make this process easier or clearer, just let me know. I’m here to help you find the perfect vending setup!"

😄 The Lighthearted Icebreaker

Inject a little humor to stand out (but keep it professional).

"Hi [Location Contact],
Did my last email get lost in the vending machine? 😉 I wanted to follow up and make sure you have all the info you need. Let me know how I can help!"

🎯 Pro Tip:
Always keep your follow-ups short and focused. Instead of repeating the same message, add value by sharing a quick success story or new idea they can consider. Each follow-up should feel fresh and relevant to their needs.

Cheers to reconnecting and closing deals,
The Vending Exchange Team
Your Partner in Snack Domination

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